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http://elibrary.gci.edu.np/handle/123456789/883| Title: | MBA-596 Strategic Brand Management Building, Measuring, and Managing Brand Equity |
| Authors: | Kevin Lane Keller |
| URI: | http://elibrary.gci.edu.np/handle/123456789/883 |
| Appears in Collections: | E- Books |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| MBA-596 Strategic Brand Management Building, Measuring, and Managing Brand Equity by Kevin Lane Keller, Ambi M. G. Parameswaran, Isaac Jacob.pdf | 108.87 MB | Adobe PDF |  View/Open |
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